TONG – JIE TYPEFACE DESIGN

Commercial

Double Line Word, Ancient Culture Blends With Modern Design.

The modern typeface “Tong-Jie Typeface” was inspired by the “Longevity held up by the Five Blessings” pattern.

The configuration of the Chinese characters is based on reasonable and rational analysis. Chinese characters are square words. In order to make each character smooth and structured, the design adopts double lines as the Chinese character’s stroke.

In addition, the Chinese characters are put in columns and grids, to create various beautiful and vivid “type architecture” in a consistent manner.

We can feel the fusion of the ancient culture and modern design concept through this whole design of “Tong-Jie Design” typeface.